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Stop Trying to Be a Marketing Expert (You Have Bigger Things to Worry About)
It's 10 PM and you're still trying to figure out Instagram algorithms instead of doing what you love. You didn't start your business to become a marketing expert—you started it because you're incredible at what you actually do. Discover why DIY marketing is costing you more than you think and how successful business owners focus on their zone of genius while delegating the rest.
Jennifer Lopez
Sep 23 min read
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Why 67% of Small Businesses Are Already Using AI for Marketing (And How You Can Too)
Recent data shows 67% of small businesses now use AI for content marketing—but many aren't seeing the results they expected. While AI tools can save time and boost consistency, the businesses achieving real growth are those integrating AI into a comprehensive digital marketing strategy. Discover why AI alone isn't enough and how to transform your marketing approach from scattered tools into a cohesive growth engine that drives actual business results.
Jennifer Lopez
Aug 253 min read
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How to Show Up When People Google "Photographer, Interior Designer or Stylist Near Me"
Your dream clients are searching for photographers, interior designers, and stylists in your area right now—but are they finding you? Learn the proven local SEO strategies that will put your creative business at the top of 'near me' searches and turn online searches into booked clients.
Jennifer Lopez
Aug 85 min read
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Why Isn’t My Business Showing Up on Google?
Not ranking on Google? Discover 5 common reasons your business isn’t showing up—and how to fix them with simple SEO tips you can start today.
Jennifer Lopez
Jul 302 min read
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DIY vs. Custom Website & SEO: Which Is Right for Your Growing Business?
Is your DIY site holding you back? Discover when it’s time to upgrade to a custom website and SEO strategy that grows with your business in Charlotte, NC.
Jennifer Lopez
Jun 52 min read
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5 Digital Marketing Mistakes Small Businesses in Charlotte Are Still Making (and How to Fix Them)
If you’re trying to grow your business online but aren’t getting the results you want, you might be making one of these common mistakes. The good news? They're all fixable—and I’m here to help you figure out how.
Jennifer Lopez
May 92 min read
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