Free Website Checklist
The 10 Website Mistakes Costing Small Businesses Clients
Your website might look beautiful… but still quietly be turning potential clients away.
This quick checklist walks you through the 10 most common website mistakes I see when auditing small business websites and how to spot them on your own site.
In just a few minutes you’ll learn if your website is:
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Clear about what your business does
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Easy to navigate on mobile
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Optimized for Google search
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Guiding visitors toward contacting you
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Set up to turn traffic into real inquiries
Free Download
Perfect for service-based businesses, creatives, and local entrepreneurs.
3 Things You'll Learn From This Checklist
Save Time
Quickly identify the most common website issues that may be hurting your visibility or confusing potential clients.
Understand SEO Basics
Learn the simple SEO elements your website needs so Google can properly understand and rank your pages.
Turn Visitors Into Clients
Discover small improvements that help guide visitors toward contacting you or booking your services.
Hey there, I'm Jen!
Your Digital Wingwoman for SEO, Website Design + Showing Up Online Like a Pro
I help women-led brands ditch the DIY struggle and finally feel confident showing off their business online—with websites that convert and SEO that gets you found without posting 24/7.
With a background in journalism, video, and marketing (and yes, years in the content trenches), I mix strategy and creativity to bring your brand to life in a way that feels so you. I’m all about building websites that aren’t just pretty—but actually work behind the scenes while you’re doing your thing (aka not obsessing over algorithms).
I have a weird talent for turning “I kinda know what I want…” into “OMG that’s exactly what I imagined.” Plus, I break down all the SEO stuff so it doesn’t feel like you’re reading hieroglyphics.
Let’s turn your website into your business’s best hype girl.
